Description: Foreword by Robert Denton Introduction: The Importance of Candidate Images by Kenneth L. Hacker Campaigns and Candidate Images in American Presidential Elections by Susan A. Hellweg Political Images and Voting Decisions by Kathleen E. Kendall and Scott C. Paine Creating the Eye of the Beholder: Candidate Images and Political Socialization by Robert L. Savage The Formation of Candidate Images during Presidential Campaigns by Dan Nimmo Interpersonal Communication and the Construction of Candidate Images by Kenneth L. Hacker Changing Candidate Images: The Effects of Political Advertising by Lynda Lee Kaid and Mike Chanslor Televised Presidential Debates and Candidate Images by Walter R. Zakahi and Kenneth L. Hacker Meta-analysis of Candidate Images by Susan A. Hellweg and Brian H. Spitzberg Measuring Candidate Images with Semantic Differentials by Lynda Lee Kaid Intensive Analysis and Candidate Images by Dan Nimmo A Rashomonian Approach to the Study of Image Construction by Doug Kruse and Kathleen E. Kendall Linguistic Discourse Analysis of Candidate Image Formulations by Kenneth L. Hacker References Index

Please Wait