Error title
Some error text about your books and stuff.
Close
Defying the Crowd: Cultivating Creativity in a Culture of Conformity cover
  • ISBN: 9780029314753
  • ISBN10: 0029314755

Defying the Crowd: Cultivating Creativity in a Culture of Conformity

by Sternberg, Robert

  • List Price: $25.00
  • Binding: Hardcover
  • Publisher: Free Press
  • Publish date: 01/01/2009
used Add to Cart $1.11
You save: 96%
Marketplace Item
new Add to Cart $67.50
Marketplace Item
Description
In Defying the Crowd, world-renowned psychologist Robert Sternberg, with the assistance of Todd Lubart, presents a fresh and compelling picture of the creative process from the inception of an idea to its ultimate success. Drawing on his pathbreaking research on creativity and intelligence, Sternberg shows that the creative person is one who has the foresight, determination, and, sometimes, the necessary luck, to "buy low and sell high" - that is, to consistently develop ideas that may be unfashionable or misunderstood at first but gain currency over time as the public catches on to the significance of the idea. With fascinating examples from business, education, politics, and the arts, Sternberg reveals the intuitive method the creative person employs to predict early on which ideas and products will gain popularity and how that person promotes his or her ideas effectively despite initial resistance. Sternberg also looks at the role intelligence plays in determining a person's creativity. Drawing on an innovative summer program he developed for fostering creativity, Sternberg shows that the traditional high-IQ student, typically labeled "gifted" in our schools, often does very poorly when it comes to producing original, insightful ideas. As he shows, because our schools prize almost exclusively the ability to memorize and analyze material, the development of original thinking is given short shrift. Sternberg also looks at the role knowledge of a field, as well as particular styles of thinking, personality, and motivation, play in the development of creativity. He concludes that it is the right amount and balance of these factors that makes for a fully creative person. Finally,Sternberg examines the ways in which such institutions as business and education consistently seek to squelch creative ideas and how the creative person typically finds ways to subvert those institutions to promote his or her ideas. Most importantly, Sternberg explores the paths we can all take to become more creative as he shows how institutions can learn to foster creativity.
Expand description
Seller Condition Comments Price  
Better World Books West

Location: Mishawaka, IN
Good
Ships from Reno, NV. Former Library book. Shows some signs of wear, and may
[...]
$1.11
Blue Vase Marketplace

Location: Maple City, MI
Good
Shipping Icon
The item shows wear from consistent use, but it remains in good condition and
[...]
$1.45
Hippo Books

Location: Toledo, OH
Good
Spine creases, wear to binding and pages from reading. May contain limited
[...]
$1.67
Blue Vase Marketplace

Location: Maple City, MI
Good
Shipping Icon
The item shows wear from consistent use, but it remains in good condition and
[...]
$2.00
Friends of the Phoenix Library

Location: Phoenix, AZ
Good
Shipping Icon
100% of this purchase will support literacy programs through a nonprofit organization!
$2.80
Symposium Books - Westminster

Location: Providence, RI
Very Good
Shipping Icon
0029314755 Some books may have remainder mark.
$10.10
Bookfeathers LLC

Location: Lewisburg, PA
Like New
Shipping Icon
Hardcover with black paper over boards and white quarter-cloth, in white
[...]
$11.25
Kings Ridge Media

Location: Appleton, WI
Good
Good Condition item. May Include Some writing or highlighting. We strive to provide the best shopping experience with every item we sell. Satisfaction guaranteed! !
$18.23
UHR Books

Location: Hollis Center, ME
Very Good
Shipping Icon
8vo-over 7¾"-9¾" tall. A very few pages have penciled marginalea. clean and tight copy.
$20.25
DeesBooks

Location: McClelland, IA
Very Good
Shipping Icon
Very good book with a very good DJ. DJ shows some corner, edge & scuffing wear. Book cover has two slightly bumped corners & the end of the spine. Pages are clean & tight.
$21.10
One Stop Shop Bookstore

Location: Memphis, TN
Good
Shipping Icon
$23.13
One Stop Shop Bookstore

Location: Memphis, TN
Good
Shipping Icon
$24.97
Ables Bookstore

Location: chattanooga, TN
Good
Shipping Icon
$39.15
Book Panther

Location: Wellington, FL
New
0029314755 New Condition.
$67.50
Lyric Vibes

Location: Geneva, IL
New
Shipping Icon
0029314755 New Condition *** Right Off the Shelf | Ships within 2 Business Days ~~~ Customer Service Is Our Top Priority! -Thank you for LOOKING: -)
$88.71