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  • ISBN: 9780134518817
  • ISBN10: 0134518810

Implanting Strategic Management

by Ansoff, Igor

  • List Price: $32.00
  • Binding: Paperback
  • Edition: 2
  • Publisher: Prentice Hall PTR
  • Publish date: 04/16/1991
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Description
Using a pioneering methodology derived from a theoretical foundation, this book provides an integrated approach to strategic management, to meet the challenges of the 90's and beyond. It offers state-of-the-art methodologies, including an interactive computer-based system for strategy formulation, to help line managers choose a competitive posture for their business.
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