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  • ISBN: 9780029043417
  • ISBN10: 0029043417

Inside Corporate Innovation Strategy, Structure, and Managerial Skills

by Robert A. Burgelman

  • List Price: $18.95
  • Binding: Paperback
  • Publisher: Replica Books
  • Publish date: 08/01/1988
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The new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and hierarchies and involving complex, sometimes protracted negotiation processes between individuals and corporate identities. Such negotiation processes, we believe, will be an increasingly pervasive aspect of corporate life and an important mechanism for facilitating the new integration of individualism and big business through corporate entrepreneurship.

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