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  • ISBN: 9780070511149
  • ISBN10: 0070511144

Major Account Sales Strategy

by RACKHAM

  • List Price: $28.00
  • Binding: Hardcover
  • Edition: 1
  • Publisher: McGraw-Hill
  • Publish date: 01/01/2000
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Description
Salespeople, marketers, managers--everyone who is involved in selling today-- agrees that major accounts are critical to survival. Major Account Sales Strategy is the first book to offer new, proven-effective strategies for major account sales.
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