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Marketing: Connecting With Customers

by Harrell, Gilbert D. A Frazier, Gary L.

  • ISBN: 9780023502514
  • ISBN10: 0023502517

Marketing: Connecting With Customers

by Harrell, Gilbert D. A Frazier, Gary L.

  • Binding: Paperback
  • Publisher: Prentice Hall
  • Publish date: 01/01/1999
  • ISBN: 9780023502514
  • ISBN10: 0023502517
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Description: Designed for the Principles of Marketing course, this book communicates precisely what today's outstanding marketers do -- Connect.
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