Marketing on the Internet: Principles of On-Line Marketing
- List Price: $52.67
- Binding: Paperback
- Publisher: Taylor & Francis
- Publish date: 03/01/1999
Description:
It discusses the Net (1) for new products and services, (2) as both direct and indirect distribution channel, and (3) for marketing communications such as advertising, sales promotions, public relations and lead generation.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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