Description: Exceptionally "how-to, hands-on, " and "real-world" in approach, this guide to starting a small business walks readers step-by-step through a unique entrepreneurial model that fully integrates and explains the interrelationships of the functional areas of business with the human relationship elements. Features profiles of real entrepreneurs engaged in the challenges of starting and managing a variety of small businesses. Covers such topics as: Entrepreneurial Beginnings; Profiles in Entrepreneurship; Ethics a Foundation You Can Build On; Financing Your Business; The SBA Services and Loan Programs, Venture Capitalists, Owner Financing And Other Methods Of Creative Financing; Franchise and Franchise Opportunities; A Finance Supplement: Evaluating Financial Statements, Time Value of Money and Capital Budgeting; Marketing More than a Function, a Customer Information System; Opportunity Based Marketing, and Marketing Research; Accounting For Small Business; Federal and State Filing Forms; Management Information Systems; and The Environment We Operate In. For anyone interested in starting and/or managing a small business.

Please Wait