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Stake Holder Corporation cover
  • ISBN: 9780273626619
  • ISBN10: 0273626612

Stake Holder Corporation

by Wheeler, David
Silanpaa, Maria

  • List Price: $25.00
  • Binding: Hardcover
  • Edition: 1
  • Publisher: Financial Times Prentice Hall
  • Publish date: 05/15/1997
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Today it is widely recognized that a company should not just count its shareholders as their only stakeholders. There are many other groups whose interests are vitally affected by the way a company conducts its business. They include: employees, customers, suppliers, media, local communities and even their environment. In the long term, shareholder interests will be best served by a company which cultivates the support of all those who affect its performance. Identifying and managing this range of stakeholder interests is increasingly important to the success of corporations. A corporation's good reputation among a diverse set of stakeholders is frequently a source of competitive advantage in a crowded market.

The Stakeholders Corporation examines the business case for good corporate citizenship and delivers a management system for auditing and transforming it's stakeholder relationships. Case studies throughout illustrate how companies such as Levi Strauss, Ben & Jerry's, Honda and Matsushita improve performance by managing shareholder value.

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Better World Books West

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