Strategic Management of Technological Innovation
- List Price: $88.44
- Binding: Paperback
- Edition: 1
- Publisher: McGraw-Hill College
- Publish date: 02/26/2005
Description:
Chapter 1: Introduction Part I: Industry Dynamics of Technological Innovation Chapter 2: Sources of Innovation Chapter 3: Types and Patterns of Innovation Chapter 4: Standards Battles and Design Dominance Chapter 5: Timing of Entry Part II: Formulating Technological Innovation Strategy Chapter 6: Defining the Organization's Strategic Direction Chapter 7: Choosing Innovation Projects Chapter 8: Collaboration Strategies Chapter 9: Protecting Innovation Part III: Implementing Technological Innovation Strategy Chapter 10: Organizing for Innovation Chapter 11: Managing the New Product Development Process Chapter 12: Managing New Product Development Teams Chapter 13: Crafting a Deployment Strategy
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