Description: Part I: Introduction and Overview Chapter 1: What Is Strategy and Why Is It Important? Part II: Core Concepts and Analytical Tools Chapter 2: Analyzing a Company's External Environment Chapter 3: Analyzing A Company's Resources and Competitive Position Part II: Crafting the Strategy Chapter 4: Crafting a Strategy: The Quest for Competitive Advantage Chapter 5: Competing in Foreign Markets Chapter 6: Diversification: Managing a Set of Businesses Part III: Executing the Strategy Chapter 7: Building a Capable Organization Chapter 8: Managing Internal Operations: Five Strategy-Executing Challenges Chapter 9: Corporate Culture and Leadership Part IV: Cases in Crafting and Executing Strategy Section A: Crafting Strategy in Single-Business Companies Case 1: Whole Foods Market Case 2: mGames Case 3: Sears Roebuck Case 4: WGirl, WBoy Calendars Case 5: Competition in the Bottled Water Industry Case 6: Dell Computer in 2003 Case 7: Green Mountain Coffee Roasters Case 8: Ocean Spray Cranberries in 2003 Case 9: Pacific Cataract and Laser Institute Case 10: Valassis Communications Case 11: Artemis Images Case 12: Callaway Golf Company: Sustaining Advantage in a Changing Industry Case 13: Microsoft's XBox Case 14: The U.S. Publishing Industry in 2001 (A)Industry Dynamics Case 15: The U. S. Publishing Industry in 2001 (B)eBooks and ePublishing Case 16: Alltrista Corp.'s Entry into the Home Canning Market in Hungary Case 17: Global Market Opportunity in the Olive Oil Industry: The Case of Baser Food Case 18: The Earth-Moving Equipment Industry Section B: Crafting Strategy in Diversified Companies Case 19: Smucker's Acquisition of Jif and Crisco Case 20: Diageo, PLC Case 21: LVMH's Diversification Strategy in Luxury Goods Section C: Cases in Executing Strategy Case 22: Robin Hood Case 23: Howard Distribution Company: Turmoil at the Top Case 24: The Transformation of BP Case 25: Maple Leaf Foods: Leading Six Sigma Change Case 26: Kmart: Striving for a Comeback Case 27: The Portman Ritz Carlton Shanghai: Asia's Best Employer Case 28: Continental Airlines: Sustaining the Turnaround Case 29: Southwest Airlines: Culture, Values, and Operating Practices Section D: Strategy, Ethics, and Social Responsibility Case 30: The Collapse of Enron Case 31: Smithfield Foods: When Growing the Business Damages the Environment Case 32: Whirlpool Financial Corporation and the Sale of Dish Antennas

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