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Survey Research and the World Wide Web cover
  • ISBN: 9780205289943
  • ISBN10: 0205289940

Survey Research and the World Wide Web

by Nesbary, Dale K.

  • List Price: $29.20
  • Binding: Paperback
  • Edition: 1
  • Publisher: Allyn & Bacon
  • Publish date: 07/06/1999
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Description
Survey Research and the World Wide Web helps readers learn how to construct a survey or use the Web as a medium for targeting and surveying well-focused populations.

The authors provide readers with specific approaches for collecting representative data from a variety of groups, populations and resources as well as practical, straightforward exercises that include numerous examples. Step-by-step instructions are provided to guide readers to accomplish each activity and screen shots and real-life vignettes highlighting the application if concepts and programs discussed in the text. This book is not a technical manual on how to program HTML or master Microsoft FrontPage, rather it is designed to help readers become proficient at using Web survey research tools.

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