Telecom Management Crash Course Managing and Selling Telecom Services and Products
- List Price: $34.95
- Binding: Paperback
- Edition: 1
- Publisher: McGraw-Hill
- Publish date: 04/01/2002
Description:
The period of effortless, double-digit growth and skyrocketing capitalization for telecom carriers is over! The long-term telecommunications market potential is still enormous, but getting there now requires a sharp business and technology savvy. In this resource, P.J. Louis shows telecom service providers how to efficiently manage their technology advantages and back-end operations to survive in this challenging economic climate.
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* Basics of billing: staying alive
* Short, smart biz and tech strategies for tough times in telecom
* Using CRM (Customer Relationship Management) to drive business
* How to manage regulatory uncertainty
* How globalization affects every carrier
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