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The Craving Brain: The Biobalance Approach to Controlling cover
  • ISBN: 9780060186982
  • ISBN10: 0060186984

The Craving Brain: the Biobalance Approach to Controlling

by Ruden, Ronald A.

  • List Price: $23.00
  • Binding: Hardcover
  • Publisher: HarperCollins Publishers
  • Publish date: 12/01/2007
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Description
Where do the roots of addictive behavior lie -- in our chemistry or in our character? In The Craving Brain, Dr. Ronald Ruden believes the former, asserting that the roots of addiction lie in a complex chain reaction that originates in an ancient survival mechanism in the brain. When this system is inappropriately activated, it drives the body to crave. In clear, straightforward language, Dr. Ruden outlines his remarkably successful treatment program in which the levels of dopamine and serotonin in the brain can be medically altered, or "biobalanced".

Including a revolutionary new chapter on mind fitness, which examines how patients can re-train their brainwave frequency to reduce stress as a way to break free from habitual behavior, The Craving Brain will bring hope to the millions of people who suffer from a wide range of addictions, from gambling and alcohol to drugs, sex, and food.

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