The Successful Marketing Plan a Disciplined and Comprehensive Approach
- Binding: Paperback
- Edition: 3
- Publisher: McGraw-Hill
- Publish date: 05/01/2003
Description:
This new edition of The Successful Marketing Plan details an easy-to-follow and completely updated methodology for creating a results-focused, customer-driven marketing plan. Internet marketing issues and challenges receive much greater attention, including an entirely new chapter as well as seamless integration throughout the text.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
Seller | Condition | Comments | Price |
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Wonder Book - Member ABAA/ILAB
Good |
$8.60
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Ergodebooks
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Good |
$11.51
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Bonita
Good
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$39.87
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