Description: Preface. Contributors. 1.Perspectives in Communication Theory: Taking the Helm in the Twenty-First Century. Introduction, Jimmie D. Trent.Communication Theory for a Globalizing World, Peter R. Monge.Visions of Order in Human Communication Theory, Donald P. Cushman.Big Questions and Communication Theory: Finding the Cure for Communication, Charles R. Berger.Communication Theory for the Twenty-First Century: Cleaning Up the Wreckage of the Psychology Project, Vernon E. Cronen. 2.At the Helm in Interpersonal Communication: Relational Communication. Introduction, Teresa Sabourin.Interpersonal Communication on the Starship Enterprise: Resilience, Stability and Change in Relationships in the Twenty-First Century, Mary Anne Fitzpatrick.Helms and Bridges: Relational Communication as Conceptual and Personal Linkage, Steve Duck.It Takes Two to Tango: Interpersonal Adaptation and Implications for Relational Communication, Judee K. Burgoon.Locating the Social in Interpersonal Communication, Leslie A. Baxter. 3.At the Helm in Interpersonal Communication: Social Cognitive Approaches. Introduction, Paul A. Mongeau.How People Make Sense of Everyday, Interpersonal Events: Examining the Perceived Connections among Conflict Episodes, Michael E. Roloff.The Dawning of a New Conception of the Social Actor, John O. Greene.Similarities in Social Skills, Interpersonal Attraction, and the Development of Personal Relationships, Brant R. Burleson. 4.At the Helm in Social Influence and Groups. Introduction, Paul E. Nelson.Social Influence Research, at the Helm, on the Edge or over the Abyss? (Quod enim malvut homo verum est id potius credit) Michael Burgoon.The Small Group Should Be the Fundamental Unit of Communication Research, Marshall Scott Poole.The Signs of Cognitive, Affiliative, and Egocentric Constraints in Patterns of Interaction in Decision-Making and Problem-Solving Groups and Their Potential Effects on the Outcome, Dennis S. Gouran."Put the Helm Over!" and Steer a New Heading: Communication and "Social Influence," Robert N. Bostrom. 5.At the Helm in Political Communication. Introduction, Kathleen E. Kendall.Rhetoric, Hope and American Politics, Roderick P. Hart.Research Trends in Political Campaign Communication, Linda Lee Kaid.Trends in Political Television Advertising, L. Patrick Devlin.Narrowcast Media and Political Campaigns: Trends and Implications, Robert V. Friedenberg. 6.At the Helm in Organizational Communication. Introduction, Dennis K. Mumby.International Developments in Theory: Conversations, Networks, Texts, Solidarity and Virtual Organizations, Phillip K. Tompkins.Metaphors and Images of Organizational Communication, Linda L. Putnam.Stakeholders and Negotiating the New Social Contracts: A Communication Theory Perspective, Stanley A. Deetz.Groups and Organizations: Premises and Perspectives, David R. Seibold. 7.At the Helm in Gender Studies in Communication. Introduction, Cynthia Berryman-Fink.Relationships between Rhetorical and Critical/Cultural Studies of Discourse by and about Women, Karlyn Kohrs Campbell.Gender Diversity: A Theory of Communication for the Postmodern Era, Celeste M. Condit.From Isolation to Integration: Gender''s Place in the Core of Knowledge, Julia T. Wood. 8.At the Helm in Communication Education. Introduction, Rebecca B. Rubin.The Future of Communication Education: Communication as a Content of Discipline, James C. McCroskey.On Nets, Webs, Scaffolds and Tightropes: Changing Conceptions of Instructional Communication in the Postinformation Age, Jo Sprague.Communication Education''s Integrative Role: Providing an Intersection for Multiple Constituencies, Douglas M. Trank.If Communication Matters So Much, Why Don''t We Get the Attention We Deserve?, John A. Daly. 9.At the Helm in Health Communication. Introduction, Scott C. Ratzan.Awareness, Attention, and the Tug of Our Primal Past: Rethinking Our Target Audiences for the Design of Health Messages, Lewis DonohewHealth Communication as the "Invisible Helping Hand:" Just How Much Do We "Help?" Teresa L. Thompson.Reframing Health Care Agendas: Voices of Activist Survivors as a Focus of Study, Barbara F. Sharf. 10. At the Helm in Rhetorical Analyses of Public Discourse. Introduction, Dan F. Hahn.Taking the Helm? Rhetorical Analysis? Public Discourse? David Zarefsky.From Criticism to Critique to ..., Walter R. Fisher."The Mind''s I," "The Minds We," "The Mind''s Them," A Cognitive Approach to the Rhetorical Analysis of Public Discourse, Richard B. Gregg.Tacks in Rhetorical Analysis, Edwin Black. 11. At the Helm in Mass Communication. Introduction, Nancy Signorielli.Personal Involvement with the Media, Alan M. Rubin.Trends in Mass Communication Theory and Research: Differences that Make a Difference, Jennings Bryant.Critical Issues in Communication Ethics, Clifford G. Christians.When the Mass Media Have Strong Effects: Intermedia Processes, Everett M. Rogers. 12. At the Helm in Media Studies. Introduction, David Swanson.Reconceptualizing the Visual in Media Studies, Bruce E. Gronbeck.Everything that Rises Must Diverge: Notes on Communication, Technology and the Symbolic Construction of the Self, James W. Carey.Media as Symbolic and Cognitive Systems, James W. Chesebro. 13. At the Helm in Performance Studies. Introduction, Sheron J. Dailey.Articulating Performance/Performativity: Disciplinary Tasks and the Contingencies of Practice, Mary S. Strine.Witness to the Self: The Autobiographical Impulses in Performance Studies, Lynn C. Miller. 14. At the Helm in Social Theory. Introduction, Jimmie D. Trent."Do No Harm" or "Make It Better?" Some Implications of Transcending the False Dichotomy between Theory and Practice, W. Barnett Pearce.Social Interpretations, Social Theories, Wendy Leeds-Hurwitz.Social Theory and Dialogue, John Stewart.Storied Lives: Recovering the Moral Importance of Social Theory, Arthur R. Bochner. 15. At the Helm in Ethnography and Communication. Introduction, Thomas R. Lindlof.A Matter of Time: The Case for Ethnographies of Communication, Stuart J. Sigman.From Ethnographic Occupations to Ethnographic Stances, William K. Rawlins. Transforming Communications in Studies through Ethnography, H. L. Goodall, Jr. 16. At the Helm in Intercultural and Cross Cultural Communication. Introduction, Deborah F. Atwater."At the Helm" in Graduate Education: Service as Preparation for and Practice of Intercultural Communication Theory, Dolores V. Tanno.Cheer the Weary Traveler: Reframing Conversation and Ethnicity, Carolyn Calloway-Thomas.My Back Pages: Confessions of a Fugitive Interculturalist, Alberto Gonzalez. 17. At the Helm in Cultural Studies and Communication. Introduction, Thomas Rosteck.Doing Without Culture, or Cultural Studies in Helm''s Country, Lawrence Grossberg.Performance, Feminist Subjects, Cultural Studies, Della Pollock.Freeing A Leafhopper: A Note on Rhetorical Contextualization and Cultures, Philip C. Wander.

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