Marketing Management: Knowledge and Skills
- List Price: $90.94
- Binding: Hardcover
- Edition: 0005
- Publisher: Irwin Professional Publishing
- Publish date: 03/01/2008
Description:
Combining text and cases, the text portion of this book is taken directly from Preface to Marketing Management, 7th edition. However, more than 20 of the 40 cases are new, and several are taken from INSEAD.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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The Book Cellar
Like New
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$2.90
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HPB-Red
Good
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$5.62
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Ergodebooks
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Good |
$6.32
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booksdiscount11
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New |
$86.11
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discount_scientific_books
New |
$104.83
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Basi6 International
New |
$105.87
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Media Smart
New
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$123.56
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