Menu Design Merchandising and Marketing
- Binding: Hardcover
- Edition: 4
- Publisher: John Wiley & Sons Inc
- Publish date: 01/01/1991
Description:
Here in a single, thoroughly updated volume, is everything you must know to develop a menu that will dramatically enhance a restaurant's image. The "Fourth Edition addresses the full spectrum of restaurant establishments and the entire gamut of menu possibilities from the perspective of design.
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