Teach Yourself Copywriting
- List Price: $14.95
- Binding: Paperback
- Edition: 2
- Publisher: McGraw-Hill/Contemporary Books
- Publish date: 12/01/2008
Description:
"Teach Yourself Copywriting" is an indispensable guide for anyone who needs to know how to produce advertising and marketing materials. This revised edition includes chapters on e-mail and Internet marketing and covers new theories and practices in copywriting.
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