Global Logistics Management: a Competitive Advantage for the New Millennium
- List Price: $78.95
- Binding: Hardcover
- Publisher: Blackwell Publishers
- Publish date: 01/01/2002
Description:
Manufacturing a quality product is no longer the sole factor to guarantee customer loyalty. Companies must consistently deliver their product at a reasonable price, when and where customers demand it. Global Logistics Management presents an accessible overview of logistics in a global setting. It offers practical advice on managing specific logistics activities and demonstrates how these activities can be woven together to form an integrated logistics system.
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Global Logistics Management will help provide business leaders with the knowledge and skills necessary to turn their corporate logistics activities into a source of sustainable competitive advantage.
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