The Corporate Communications Bible
- Binding: Hardcover
- Publisher: New Millennium Entertainment (CA)
- Publish date: 01/01/2003
Description:
Public relations -- the power to influence perception -- has never been more critical to success. In today's media-saturated, Internet-driven, fast-breaking global security, it can help us achieve our goals -- or undo us. In this comprehensive manual, the "Father of Public Relations" shares his battle-tested secrets on how all of us can form a positive image -- whether we're a Mom and Pop deli or a CEO. This eminently practical guide offers sound advice on every aspect of corporate communications:
Expand description
- How to get the media on your side.
- How to prepare for, respond to, and use a crisis to your advantage.
- How to make speeches and presentations with confidence and ease.
- How to transform your career through the power of the written word.
- How to master up-to-the minute methods for keeping communications vital.
Highlighted by interviews with experts in every area of communications, this is an invaluable resource no businessperson can afford to be without.
Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
| Seller | Condition | Comments | Price |
|
GridFreed
|
New |
$71.83
|
Please Wait