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Adcult USA the Triumph of Advertising in American Culture

by James B. Twitchell

  • ISBN: 9780231103244
  • ISBN10: 0231103247

Adcult USA the Triumph of Advertising in American Culture

by James B. Twitchell

  • Binding: Hardcover
  • Publisher: Columbia Univ Pr
  • Publish date: 11/01/1995
  • ISBN: 9780231103244
  • ISBN10: 0231103247
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Description: Preface 1. Plop, Plop, Fizz, Fizz: American Culture Awash in a Sea of Advertising 2. We Build Excitement: The Delivery of Adcult 3. Strong Enough for a Man but Made for a Woman: The Work of Adcult 4. Halo Everybody, Highlow: Adcult and the Collapse of Cultural Hierarcy 5. Takes a Licking, but Keeps on Ticking: The Future of AdcultSelective Bibliography Index
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0231103247. 9.60 X 7 X 1.10 inches.
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