Advances in Economic Psychology
- List Price: $150.00
- Binding: Hardcover
- Publisher: John Wiley & Sons
- Publish date: 01/01/2002
Description:
Economic psychology uses psychological theories to explore, assess and explain economic theories and behavior. One example is the use of motivation theory to gain insight into consumer behavior. This book explores this unique area of research and covers consumer behavior, financial behavior, business decision-making, cross-cultural research, and experimental research.
Expand description
Integrates the theories of behavioral economics and economic psychology.
Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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