Error title
Some error text about your books and stuff.
Close

Beautiful Corporations: the Competitive Advantage of Corporate Style

by Dickinson, Paul

  • ISBN: 9780273642336
  • ISBN10: 0273642332

Beautiful Corporations: the Competitive Advantage of Corporate Style

by Dickinson, Paul

  • List Price: $40.00
  • Binding: Hardcover
  • Publisher: Financial Times/Prentice Hall
  • Publish date: 01/01/2004
  • ISBN: 9780273642336
  • ISBN10: 0273642332
used Add to Cart $13.21
You save: 67%
Marketplace Item
Description: The complete guide to harnessing corporate personality and style for competitive advantage! As Fortune Magazine noted in a recent review of the best-managed companies, a strong sense of purpose and identity were two key factors that help the best companies stand out. In this book -- replete with case studies from leaders such as Virgin Atlantic, IKEA, Johnson & Johnson and Shell -- you'll learn exactly how to establish a powerful visual corporate identity for your company. From logo design to brand management, style guides to annual reports, Beautiful Corporations presents techniques you can use right now to give your company a powerful advantage in the marketplace. For marketing professionals, corporate design firms and their clients, and for senior managers who want to understand how design can provide competitive advantage.
Expand description
Seller Condition Comments Price  
Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: Good
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$13.21
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: mallenstores
Location: columbus, GA
Condition: Like New
Like New.
Price:
$123.01
Comments:
Like New.
please wait
Please Wait

Notify Me When Available

Enter your email address below,
and we'll contact you when your school adds course materials for
.
Enter your email address below, and we'll contact you when is back in stock (ISBN: ).