Behind the Wheel at Chrysler the Iacocca Legacy
- List Price: $26.95
- Binding: Paperback
- Publisher: Lightning Source Inc
- Publish date: 10/01/1996
Description:
A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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