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  • ISBN: 9780070066786
  • ISBN10: 0070066787

Beyond Total Quality Management: Toward the Emerging Paradigm

by Bounds, Greg Adams, Mel

  • List Price: $99.06
  • Binding: Hardcover
  • Publisher: Irwin/McGraw-Hill
  • Publish date: 01/01/1994
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Description: Beyond Total Quality Management, the first and only college textbook devoted entirely to TQM, is comprised of 12 conceptual chapters and a collection of chapter-length case studies. The conceptual chapters introduce students to the philosophies, methods and tools of TQM and suggest a new paradigm for management which goes beyond TQM as it is commonly viewed today. The case studies exemplify the concepts in practice and give students a context for discussing the practical applications of TQM. While maintaining a strong customer value orientation throughout, this text addresses the entire spectrum of issues related to TQM - from human resources management and organizational culture to customer value measurement and statistical quality control. This well-balanced approach is based on sound research and consistently reinforces the crucial link between TQM and business strategy.
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