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Building Strong Brands

by David A. Aaker

  • ISBN: 9780029001516
  • ISBN10: 002900151X

Building Strong Brands

by David A. Aaker

  • List Price: $30.00
  • Binding: Hardcover
  • Publisher: Simon & Schuster
  • Publish date: 12/01/1995
  • ISBN: 9780029001516
  • ISBN10: 002900151X
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Description: In Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now Aaker uses real brand-building cases from Saturn, GE, Kodak, and others to demonstrate how the best brand managers create brand equity.
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Seller: secondsale
Location: Montgomery, IL Ask seller a question
Condition: Good
Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Price:
$1.00
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Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Seller: GoodDealsOnUsedBooks
Location: Aurora, IL
Condition: Good
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002900151X Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Price:
$1.11
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002900151X Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Seller: Clean Earth Books
Location: Atlanta, GA
Condition: Good
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This item shows some wear from consistent use, but remains in good condition
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Price:
$1.11
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This item shows some wear from consistent use, but remains in good condition
[...]
Seller: Owls Books
Location: Ogden, UT
Condition: Good
All pages and cover are intact. Possible slightly loose binding, minor
[...]
Price:
$1.11
Comments:
All pages and cover are intact. Possible slightly loose binding, minor
[...]
Seller: Owls Books
Location: Ogden, UT
Condition: Acceptable
Noticeably used book. Text is legible but may be soiled and have binding
[...]
Price:
$1.11
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Noticeably used book. Text is legible but may be soiled and have binding
[...]
Seller: Goodwill of Greater Washington
Location: Forestville, MD
Condition: Good
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This item was a donation to Goodwill of Greater Washington. Thanks for your order from Goodwill of Greater Washington.
Price:
$1.57
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This item was a donation to Goodwill of Greater Washington. Thanks for your order from Goodwill of Greater Washington.
Seller: Clerical Plus
Location: Shelton, CT
Condition: Very Good
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Sewn binding. Cloth over boards. 400 p. Contains: Illustrations. Audience: General/trade.
Price:
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Sewn binding. Cloth over boards. 400 p. Contains: Illustrations. Audience: General/trade.
Seller: Once Upon A Time Books
Location: Tontitown, AR
Condition: Acceptable
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This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.
Seller: Open Books Ltd
Location: Chicago, IL
Condition: Very Good
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Open Books is a nonprofit social venture that provides literacy experiences
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Open Books is a nonprofit social venture that provides literacy experiences
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Seller: Open Books Ltd
Location: Chicago, IL
Condition: Good
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Open Books is a nonprofit social venture that provides literacy experiences
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Price:
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Open Books is a nonprofit social venture that provides literacy experiences
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Seller: Friends of the Phoenix Library
Location: Phoenix, AZ
Condition: Good
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100% of this purchase will support literacy programs through a nonprofit organization!
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100% of this purchase will support literacy programs through a nonprofit organization!
Seller: HPB-Blue
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Price:
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Connecting readers with great books since 1972. Used books may not include
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Seller: Orphans Treasure Box
Location: Champaign, IL
Condition: Very Good
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002900151X Ships quickly. Mild shelf/reading wear. Orphans Treasure Box sells books to raise money for orphans and vulnerable kids.
Price:
$3.81
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002900151X Ships quickly. Mild shelf/reading wear. Orphans Treasure Box sells books to raise money for orphans and vulnerable kids.
Seller: Orphans Treasure Box
Location: Champaign, IL
Condition: Good
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002900151X Ships quickly. Mild to moderate shelf/reading wear. UNDERLINING
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Price:
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002900151X Ships quickly. Mild to moderate shelf/reading wear. UNDERLINING
[...]
Seller: Twodaytext-Texas
Location: Dallas, TX Ask seller a question
Condition: Like New
We ship same or next business day! Usually delivered within 2-4 business days
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We ship same or next business day! Usually delivered within 2-4 business days
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Seller: Twodaytext-Texas
Location: Dallas, TX Ask seller a question
Condition: Very Good
We ship same or next business day! Usually delivered within 2-4 business days
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Price:
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We ship same or next business day! Usually delivered within 2-4 business days
[...]
Seller: HPB-Movies
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Price:
$4.50
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Connecting readers with great books since 1972. Used books may not include
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Seller: HPB Inc.
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Price:
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Connecting readers with great books since 1972. Used books may not include
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Seller: Half Price Books Inc
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Price:
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Connecting readers with great books since 1972. Used books may not include
[...]
Seller: HPB-Ruby
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
[...]
Price:
$4.50
Comments:
Connecting readers with great books since 1972. Used books may not include
[...]
Seller: eCampus_
Location: Lexington, KY Ask seller a question
Condition: Very Good
Supplemental materials are not guaranteed with any used book purchases. Ships
[...]
Price:
$5.50
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Supplemental materials are not guaranteed with any used book purchases. Ships
[...]
Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: Good
Excellent customer service. Prompt Customer Service. Buy with confidence.Ships Fast. 24*7 Customer Service.
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$7.96
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Excellent customer service. Prompt Customer Service. Buy with confidence.Ships Fast. 24*7 Customer Service.
Seller: secondsale
Location: Montgomery, IL Ask seller a question
Condition: Very Good
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc...
Price:
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Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc...
Seller: BookReadingInc
Location: Cerritos, CA Ask seller a question
Condition: Acceptable
Used-Acceptable: A readable copy. Full of highlighting, marking and writing, Access codes and supplements are not included. B
Price:
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Used-Acceptable: A readable copy. Full of highlighting, marking and writing, Access codes and supplements are not included. B
Seller: readmybooks
Location: Artesia, CA Ask seller a question
Condition: Acceptable
IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials
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Price:
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IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials
[...]
Seller: readmybooks
Location: Artesia, CA Ask seller a question
Condition: Good
IMP: Used Good- Used items do not include CD-ROM, ACCESS CODE or companion
[...]
Price:
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IMP: Used Good- Used items do not include CD-ROM, ACCESS CODE or companion
[...]
Seller: BookReadingInc
Location: Cerritos, CA Ask seller a question
Condition: Good
Used -Good : Contain highlighting, handwriting or underlining throughout the book, Access codes and supplements are not included. B
Price:
$14.37
Comments:
Used -Good : Contain highlighting, handwriting or underlining throughout the book, Access codes and supplements are not included. B
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