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  • ISBN: 9780030980169
  • ISBN10: 003098016X

CUSTOMER BEHAVIOR:CONS BEHAVIOR & BEYOND

by SHETH

  • List Price: $254.95
  • Binding: Hardcover
  • Edition: 01
  • Publisher: Cengage
  • Publish date: 08/01/1998
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Description: Customer Behavior seeks to make a connection between customer behavior principles and the elements of marketing strategy. This anxiously awaited text goes beyond the conventional subject matter of consumer behavior textbooks by focusing not only on the behavior of "buyers" (whether they be in household or business markets), but also on the behavior of users and payers.
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Hippo Books
Location: Toledo, OH
Good
Spine creases, wear to binding and pages from reading. May contain limited
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$1.67
A2ZBooks
Location: Burgin, KY
Good
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Used good, writing/highlighting Quantity Available: 1. ISBN: 003098016X.
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$7.87
Ergodebooks
Location: Richmond, TX Ask seller a question
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$11.15
One Stop Shop Bookstore
Location: Memphis, TN
Good
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$23.70
Firecreek Books
Location: Germantown, TN
Good
$24.27
Ergodebooks
Location: Richmond, TX Ask seller a question
New
Buy with confidence. Excellent Customer Service & Return policy.
$91.22
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