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CUSTOMER BEHAVIOR:CONS BEHAVIOR & BEYOND

by SHETH

  • ISBN: 9780030980169
  • ISBN10: 003098016X

CUSTOMER BEHAVIOR:CONS BEHAVIOR & BEYOND

by SHETH

  • List Price: $254.95
  • Binding: Hardcover
  • Edition: 01
  • Publisher: Cengage
  • Publish date: 08/01/1998
  • ISBN: 9780030980169
  • ISBN10: 003098016X
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Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
Description: Customer Behavior seeks to make a connection between customer behavior principles and the elements of marketing strategy. This anxiously awaited text goes beyond the conventional subject matter of consumer behavior textbooks by focusing not only on the behavior of "buyers" (whether they be in household or business markets), but also on the behavior of users and payers.
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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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Seller: More Than Words
Location: Waltham, MA
Condition: Good
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Seller: HPB-Red
Location: Dallas, TX
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Connecting readers with great books since 1972! Used textbooks may not
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Seller: A2ZBooks
Location: Burgin, KY
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Used good, writing/highlighting Quantity Available: 1. ISBN: 003098016X.
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Seller: ErgodeBooks
Location: Houston, TX
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Sewn binding. Cloth over boards. Contains: Illustrations.
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Sewn binding. Cloth over boards. Contains: Illustrations.
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