Category Management Positioning Your Organization to Win
- Binding: Hardcover
- Edition: 1
- Publisher: McGraw-Hill
- Publish date: 12/01/1997
Description:
Develop a strong relationship and profitable partnership with customers, retailers, and distributors. This practical guide to category management addresses both the manufacturer's and the retailer's point of view, giving you a comprehensive perspective on category management. Up-to-the-minute insights into market information technology is accompanied by authoritative examples of successful partnerships between manufacturers retailers.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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