Co-Opetition 1. a Revolutionary Mindset That Redefines Competition and Cooperation; 2. the Game Theory Strategy That's Changing the Game of Business
- List Price: $19.99
- Binding: Paperback
- Edition: 1
- Publisher: Bantam Dell Pub Group
- Publish date: 01/01/1998
Description:
"Co-Opetition" is a new business strategy that combines the advantages of both competition and cooperation. Intel, Nintendo, American Express, and dozens of other companies have been using co-opetition not only to win but to make it possible for their industry as a whole to grow.
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