Collaborative Advantage Winning Through Extended Enterprise Supplier Networks
- Binding: Hardcover
- Publisher: Oxford Univ Pr on Demand
- Publish date: 09/01/2000
In this book Dyer demonstrates the power of collaborative advantage, arguing that, in the future, competitive advantage will increasingly be created by teams of companies, rather than by the single firm. Managers who do not recognize this development -- regardless of their industry -- are in danger of adopting the wrong strategies for their firms. Dyer draws on eight years of study of the automotive industry, including a wealth of data from interviews with over 200 executives and surveys of over 500 suppliers, as he offers detailed case studies of Toyota and Chrysler to show managers how to create collaborative advantage with their supplier networks. Dyer demonstrates how to build trust in the extended enterprise, how to exploit and manage knowledge (describing how Toyota manages knowledge across organizational boundaries), and how to create advantages through dedicated asset investments. In turn, these processes generate stunning performance advantages and an identity for the extended enterprise.
To be successful in future years, executives will have to convert their corporations into fully integrated, extended enterprises. InCollaborative Advantage, Jeff Dyer shows them how.
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