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Consumer Behavior

by Schiffman, Leon
Kanuk, Leslie

ISBN: 9780130841292
ISBN10: 0130841293

Consumer Behavior

by Schiffman, Leon
Kanuk, Leslie

List Price: $117.33
Binding: Hardcover
Edition: 7
Publisher: Prentice Hall
Publish date: 07/30/1999
ISBN: 9780130841292
ISBN10: 0130841293

used Add to Cart $5.62

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Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

new Add to Cart $58.50

You save: 50%

Marketplace Item

Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

Description: This revision of a classic book retains the market segmentation approach that has set the standard for consumer behavior study through 6 editions. Emphasizes the role of technology: the impact of technology on consumers and how they make their buying decisions is integrated throughout the text. For anyone interested in Consumer Behavior.

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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

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Connecting readers with great books since 1972. Used textbooks may not

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Connecting readers with great books since 1972. Used textbooks may not

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The text has highlighting and some marking, there is a name inside the front

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The book appears new and unused but the back cover has some scratches.

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Consumer Behavior

by Schiffman, LeonKanuk, Leslie

Consumer Behavior

by Schiffman, LeonKanuk, Leslie

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by Schiffman, Leon
Kanuk, Leslie

by Schiffman, Leon
Kanuk, Leslie