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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

by Moore, Geoffrey A.

  • ISBN: 9780066620022
  • ISBN10: 0066620023

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

by Moore, Geoffrey A.

  • List Price: $17.00
  • Binding: Paperback
  • Publisher: Perennial (HarperCollins)
  • Publish date: 12/01/1999
  • ISBN: 9780066620022
  • ISBN10: 0066620023
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Description: This bestselling guide helped create a new game plan for marketing in high-tech industries. The revised edition has been updated with all-new examples to reflect the many advances in technology since the book's original publication.
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Seller: Jenson Online Inc
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Location: North Logan, UT 		Condition: Very Good
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Seller: Once Upon A Time Books
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Location: Tontitown, AR 		Condition: Good
This is a used book in good condition and may show some signs of use or wear.
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This is a used book in good condition and may show some signs of use or wear.
Seller: Jenson Online Inc
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Location: North Logan, UT 		Condition: Good
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Seller: Clean Earth Books
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Location: Atlanta, GA 		Condition: Good
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Seller: GoodDealsOnUsedBooks
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Location: Aurora, IL 		Condition: Good
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0066620023 Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
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0066620023 Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Seller: Clean Earth Books
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Location: Atlanta, GA 		Condition: Acceptable
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A used book that may have some cosmetic wear (i.e. shelf-wear, slightly torn
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Seller: DA Book Mine
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Location: Imperial, MO 		Condition: Acceptable
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Ships From Saint Louis Missouri Visible heavy wear but usable. Contains
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Ships From Saint Louis Missouri Visible heavy wear but usable. Contains
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Seller: Friends of the Phoenix Library
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Location: Phoenix, AZ 		Condition: Good
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100% of this purchase will support literacy programs through a nonprofit organization!
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100% of this purchase will support literacy programs through a nonprofit organization!
Seller: Better World Books West
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Location: Mishawaka, IN 		Condition: Very Good
Ships from Reno, NV. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
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Ships from Reno, NV. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
Seller: Owls Books
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Location: Toledo, OH 		Condition: Good
All pages and cover are intact. Possible slightly loose binding, minor
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All pages and cover are intact. Possible slightly loose binding, minor
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Seller: Idaho Youth Ranch Books
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Location: Boise, ID 		Condition: Acceptable
A readable copy. All pages are intact, and the cover is intact (However the
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A readable copy. All pages are intact, and the cover is intact (However the
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Seller: Archives Books
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Location: Edmond, OK 		Condition: Very Good
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No markings throughout. Historic Oklahoma Bookstore on Route 66.
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No markings throughout. Historic Oklahoma Bookstore on Route 66.
Seller: Cozy Book Cellar
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Location: Bellingham, MA 		Condition: Like New
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Seller: Gladewater Books
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Location: Gladewater, TX 		Condition: Very Good
Trade paperback (US). Glued binding. 227 p. Audience: General/trade.
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Trade paperback (US). Glued binding. 227 p. Audience: General/trade.
Seller: Redux Books
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Location: Wyoming, MI 		Condition: Very Good
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Very good paperback. Pages are clean and unmarked. Top page ends have
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Very good paperback. Pages are clean and unmarked. Top page ends have
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Seller: Light House
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Location: Hayward, CA 		Condition: Like New
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Seller: BookCellarNH
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Location: Nashua, NH Ask seller a question 		Condition: Very Good
Has some shelf wear, highlighting, underlining and/or writing. Great used
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$3.50
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Has some shelf wear, highlighting, underlining and/or writing. Great used
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Seller: BookCellarNH
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Location: Nashua, NH Ask seller a question 		Condition: Good
Has moderate shelf wear, highlighting, underlining and/or writing. Great used
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Has moderate shelf wear, highlighting, underlining and/or writing. Great used
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Seller: WonderBook
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Location: Frederick, MD Ask seller a question 		Condition: Very Good
Very Good condition.
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Very Good condition.
Seller: WonderBook
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Location: Frederick, MD Ask seller a question 		Condition: Good
Good condition. Highlighting inside.Owners name on inside
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Good condition. Highlighting inside.Owners name on inside
Seller: Ergodebooks
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Location: Richmond, TX Ask seller a question 		Condition: Good
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
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Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: readmybooks
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Location: Artesia, CA Ask seller a question 		Condition: Acceptable
IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials
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IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials
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Seller: readmybooks
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Location: Artesia, CA Ask seller a question 		Condition: Good
IMP: Used Good- Used items do not include CD-ROM, ACCESS CODE or companion
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