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Customer Loyalty: How to Earn It, How to Keep It

by Griffin, Jill

ISBN: 9780787908607
ISBN10: 0787908606

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Customer Loyalty: How to Earn It, How to Keep It

by Griffin, Jill

List Price: $16.00
Binding: Paperback
Publisher: Jossey-Bass
Publish date: 12/01/2001
ISBN: 9780787908607
ISBN10: 0787908606

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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

Description: Studies show that customer satisfaction does not equate with continued sales--it is the "loyal" customer who resists the competitor's tempting offers. This pragmatic guide outlines a savvy, seven-step process for turning prospects into customers and customers into loyal advocates.

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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

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Customer Loyalty: How to Earn It, How to Keep It

by Griffin, Jill

Customer Loyalty: How to Earn It, How to Keep It

by Griffin, Jill

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