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Dan Janal's Guide to Marketing on the Internet: Getting People to Visit, Buy, and Become Customers for Life

by Janal, Daniel S.

  • ISBN: 9780471349761
  • ISBN10: 0471349763

Dan Janal's Guide to Marketing on the Internet: Getting People to Visit, Buy, and Become Customers for Life

by Janal, Daniel S.

  • List Price: $34.95
  • Binding: Paperback
  • Publisher: John Wiley & Sons
  • Publish date: 01/01/2000
  • ISBN: 9780471349761
  • ISBN10: 0471349763
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Description: Guidelines, strategies, proven examples, an tactics for maximizing your investment in the Internet

Marketing expert Dan Janal has designed this comprehensive guide to help professional marketers, sales managers, and entrepreneurs create a well-founded Internet marketing plan. The book covers everything from conducting research and market forecasting online, establishing measures for Internet investment, using the Internet as a customer support center, and effectively and ethically writing and sending publicity material. It also features new examples from companies around the world who are profiting from their online marketing and sales efforts and breaking new ground in business-to-business.

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Seller Condition Comments Price  
Seller: Alibris
Location: Sparks, NV
Condition: Good
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Trade paperback (US). Glued binding. Ex-Library expected imperfections.
Price:
$4.00
Comments:
Trade paperback (US). Glued binding. Ex-Library expected imperfections.
Seller: Bonita
Location: Newport Coast, CA
Condition: Good
Price:
$47.70
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