Error title
Some error text about your books and stuff.
Close

Defying the Crowd: Cultivating Creativity in a Culture of Conformity

by Sternberg, Robert

  • ISBN: 9780029314753
  • ISBN10: 0029314755

Defying the Crowd: Cultivating Creativity in a Culture of Conformity

by Sternberg, Robert

  • List Price: $25.00
  • Binding: Hardcover
  • Publisher: Free Press
  • Publish date: 01/01/2009
  • ISBN: 9780029314753
  • ISBN10: 0029314755
used Add to Cart $1.67
You save: 93%
Marketplace Item
new Add to Cart $43.24
Marketplace Item
Description: In Defying the Crowd, world-renowned psychologist Robert Sternberg, with the assistance of Todd Lubart, presents a fresh and compelling picture of the creative process from the inception of an idea to its ultimate success. Drawing on his pathbreaking research on creativity and intelligence, Sternberg shows that the creative person is one who has the foresight, determination, and, sometimes, the necessary luck, to "buy low and sell high" - that is, to consistently develop ideas that may be unfashionable or misunderstood at first but gain currency over time as the public catches on to the significance of the idea. With fascinating examples from business, education, politics, and the arts, Sternberg reveals the intuitive method the creative person employs to predict early on which ideas and products will gain popularity and how that person promotes his or her ideas effectively despite initial resistance. Sternberg also looks at the role intelligence plays in determining a person's creativity. Drawing on an innovative summer program he developed for fostering creativity, Sternberg shows that the traditional high-IQ student, typically labeled "gifted" in our schools, often does very poorly when it comes to producing original, insightful ideas. As he shows, because our schools prize almost exclusively the ability to memorize and analyze material, the development of original thinking is given short shrift. Sternberg also looks at the role knowledge of a field, as well as particular styles of thinking, personality, and motivation, play in the development of creativity. He concludes that it is the right amount and balance of these factors that makes for a fully creative person. Finally,Sternberg examines the ways in which such institutions as business and education consistently seek to squelch creative ideas and how the creative person typically finds ways to subvert those institutions to promote his or her ideas. Most importantly, Sternberg explores the paths we can all take to become more creative as he shows how institutions can learn to foster creativity.
Expand description
Seller Condition Comments Price  
Seller: Better World Books West
2,159 orders (94% success)
Location: Mishawaka, IN
Condition: Very Good
Ships from Reno, NV. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
Price:
$1.67
Comments:
Ships from Reno, NV. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
Seller: Better World Books West
2,159 orders (94% success)
Location: Mishawaka, IN
Condition: Good
Ships from Reno, NV. Former Library book. Shows some signs of wear, and may
[...]
Price:
$1.67
Comments:
Ships from Reno, NV. Former Library book. Shows some signs of wear, and may
[...]
Seller: Powell's Books
973 orders (94% success)
Location: Portland, OR
Condition: Very Good
Price:
$6.46
Comments:
Seller: Symposium Books - Westminster
108 orders (97% success)
Location: Providence, RI
Condition: Very Good
Shipping Icon
0029314755 Some books may have remainder mark.
Price:
$10.10
Comments:
0029314755 Some books may have remainder mark.
Seller: Bookfeathers LLC
14 orders (86% success)
Location: Lewisburg, PA
Condition: Like New
Shipping Icon
Hardcover with black paper over boards and white quarter-cloth, in white
[...]
Price:
$11.25
Comments:
Hardcover with black paper over boards and white quarter-cloth, in white
[...]
Seller: UHR Books
4 orders (100% success)
Location: Hollis Center, ME
Condition: Very Good
Shipping Icon
8vo-over 7¾"-9¾" tall. A very few pages have penciled marginalea. clean and tight copy.
Price:
$20.25
Comments:
8vo-over 7¾"-9¾" tall. A very few pages have penciled marginalea. clean and tight copy.
Seller: DeesBooks
3 orders (100% success)
Location: McClelland, IA
Condition: Very Good
Shipping Icon
Very good book with a very good DJ. DJ shows some corner, edge & scuffing wear. Book cover has two slightly bumped corners & the end of the spine. Pages are clean & tight.
Price:
$21.10
Comments:
Very good book with a very good DJ. DJ shows some corner, edge & scuffing wear. Book cover has two slightly bumped corners & the end of the spine. Pages are clean & tight.
Seller: Ergodebooks
10,425 orders (98% success)
Location: Richmond, TX Ask seller a question
Condition: New
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$43.24
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: C9 Media
38 orders (95% success)
Location: Wellington, FL
Condition: New
0029314755 New Condition.
Price:
$56.23
Comments:
0029314755 New Condition.
please wait
Please Wait

Notify Me When Available

Enter your email address below,
and we'll contact you when your school adds course materials for
.
Enter your email address below, and we'll contact you when is back in stock (ISBN: ).