Dictionary of Marketing and Advertising
- List Price: $29.95
- Binding: Paperback
- Edition: 1
- Publisher: John Wiley & Sons, Inc.
- Publish date: 03/02/1995
Description:
Written by one of the industry's most respected experts, this book is an authoritative reference to marketing, advertising, sales, merchandising, and consumer behavior terms. With clear, concise, multi-contextual definitions of over 5,500 words, terms, and phrases, this dictionary covers an entire spectrum of interrelated disciplines in a well-organized, easy-to-access format.
Expand description
Seller | Condition | Comments | Price |
|
Poquette's Books
Good |
$1.53
|
|
Owls Books
Good |
$1.63
|
|
HPB-Ruby
Good
![]() |
$3.37
|
Ergodebooks
|
Good |
$7.20
|

Please Wait