Do-It-Yourself Direct Marketing: Secrets for Small Business, 2nd Edition
- List Price: $19.95
- Binding: Paperback
- Edition: 0002
- Publisher: John Wiley & Sons
- Publish date: 10/01/1997
Description:
Low-cost direct marketing strategies that really work, updated throughout to include the Internet as a resource, with information on how to set up a Web page and examples of successful Web sites. This nuts-and-bolts how-to helps small business owners develop techniques that are tailored to their individual business and financial needs--from selecting the appropriate media and markets to creating a mailing list database to tracking responses.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
| Seller | Condition | Comments | Price |
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Alibris
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Good
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$5.57
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