Get Better or Get Beaten
- Binding: Hardcover
- Edition: 2
- Publisher: McGraw-Hill
- Publish date: 12/01/2001
Description:
When Welch took the reins of General Electric in 1981, he inherited a company ranked 10th in the nation in market value. Where others saw size and power, Welch saw wasteful management and impending disaster. He soon reformulated GE in his own image--tough, smart, competitive and relentless. Today GE is #1 in market value and Welch is lauded as one of the most admired CEOs of his generation.
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