Description: The increasing globalization of business has become one of the key management challenges of the 1990s. Both headline-making events (such as the breaking down of trade barriers in the European Community) as well as more subtle trends (world-wide customers' demands for speed and quality) contribute to accelerating global competition in almost every area of manufacturing and services. Successful companies are those that have become skilled at continuously adjusting their global competitive strategies in anticipation of chronological, economic, and social changes. Such agility requires a company managed by people who appreciate the paradoxes of global corporate structures and cultures. Winning the global competition requires the commitment of such human talent. How will firms find it, develop it, and keep it on their side during the 1990s and beyond? Globalizing Management provides a wealth of fresh ideas for managers, academics, and researchers about creating and leading global firms. It brings together some of the leading thinkers from North America, Europe, and Japan to explore critical global issues including how to create a winning strategy, how to organize the global firm, how to build the globally competitive work force, how to make cultural diversity a competitive advantage, how to build an effective top leadership team, and how to successfully implement strategic alliances. And Globalizing Management tackles the problems that global companies face in encouraging people to transcend traditional ethnocentric frameworks--developing managers who think, act, and lead with a global mind-set and global skills. Globalizing Management is a cutting-edge collection of powerful ideas forwinning in the global business environment.

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