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Hispanic Market Handbook

by Valdes, M. Isabel E Seoane, Marta

  • ISBN: 9780810385009
  • ISBN10: 0810385007

Hispanic Market Handbook

by Valdes, M. Isabel E Seoane, Marta

  • List Price: $95.00
  • Binding: Hardcover
  • Publisher: Gale Group
  • Publish date: 07/01/1999
  • ISBN: 9780810385009
  • ISBN10: 0810385007
used Add to Cart $3.16
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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
Description: The Handbook gives a detailed overview of the market -- its history, culture, and use of Spanish and English media; cites demographics using the 1990 U.S. Census as well as secondary inlet information sources; and deals with the specifics of marketing and conducting market research with the Hispanic market. Current case studies and more than 200 useful charts and graphs are included in the volume.

The Handbook is by M. Isabel Valdes, the president of the Hispanic Marketing Connection and frequent lecturer on Hispanic marketing and by noted demographer Marta Seoane.

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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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Seller: BookHolders
Location: Blacksburg, VA Ask seller a question
Condition: Very Good
[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: Reprint ]
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[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: Reprint ]
Seller: Goodwill Industries
Location: Miami, FL
Condition: Good
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All of our items are donated goods, some books may come like new, or used
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Seller: Ergodebooks
Location: Sheboygan, WI Ask seller a question
Condition: Good
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Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Wonder Book - Member ABAA/ILAB
Location: Frederick, MD
Condition: Very Good
Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Seller: Bonita
Location: Newport Coast, CA
Condition: Good
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Seller: Robinson Street Books
Location: Binghamton, NY
Condition: Like New
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Prompt shipment, with tracking. Fine.
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$56.13
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Prompt shipment, with tracking. Fine.
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