Innovations in the Retail Banking Industry the Impact of Organizational Structure and Environment on the Adoption Process
- List Price: $200.00
- Binding: Hardcover
- Publisher: Taylor & Francis
- Publish date: 12/01/1998
Description:
Empirically validates a typology of innovations in the industry predicted by theory. Based on a national survey mailed to retail banks randomly selected from a 1994 directory, finds that the distinction between incremental, product, process, and radical innovations persistently appeared in organizational structure and environmental perceptions. The data also show that different types and sizes of banks make different kinds of innovations.
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