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  • ISBN: 9780071363259
  • ISBN10: 0071363254

Interactive Television Demystified

by WHITAKER

  • List Price: $49.95
  • Binding: Paperback
  • Edition: 1
  • Publisher: McGraw-Hill Professional
  • Publish date: 01/01/2004
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Description
-- The first-ever, fact-filled introduction to the brave new world of interactive TV: what it is, its services, and its across-the-board impact on the television, cable, and computer industries
-- A career-building read for anyone working in the television and cable industries, it covers the basic standards -- ATSC and DVB
-- Offers state-of-the-art coverage of interactive TV business models; the hype and reality of media convergence; TV datacasting; PC-based receivers and other smart appliances; case histories; and more
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