International Business: an Integrated Approach
- List Price: $90.67
- Binding: Hardcover
- Publisher: Prentice Hall
- Publish date: 08/01/1999
Description:
This text uses a cross-functional, integrated approach to describe the role played by each business function in international business. It presents material from a nonprovincial viewpoint, giving readers a global perspective. Clear, simple explanations and illustrations of theoretical material make this text accessible to all readers.
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