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MANAGERIAL ECONOMICS:APPLICATIONS, STRATEGY & TACTICS 8E

by MCGUIGAN/MOYER

  • ISBN: 9780538881067
  • ISBN10: 0538881062

MANAGERIAL ECONOMICS:APPLICATIONS, STRATEGY & TACTICS 8E

by MCGUIGAN/MOYER

  • List Price: $216.95
  • Binding: Hardcover
  • Edition: 08
  • Publisher: Cengage
  • Publish date: 07/01/1998
  • ISBN: 9780538881067
  • ISBN10: 0538881062
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Description: This text places exceptional emphasis on real world, managerially-oriented applications to show undergraduate and MBA-level students how managers apply theories and techniques to analyze and solve real world business problems. Over 200 applications, corporate examples, and "Managerial Challenges" support this approach. This edition includes extensive coverage of the newest analytical tools including game-theoretic tactics, best-practices mechanism design, and information economics. It also thoroughly integrates international issues and devotes an entire chapter to managing export products.
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Seller: HPB Inc.
Location: Dallas, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Connecting readers with great books since 1972. Used books may not include
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Seller: Ergodebooks
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Seller: Bluewater Books
Location: Fort Gratiot, MI
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Very Good Illustrated purple/green boards. Small chip in top edge of rear board. Clean, no highlighting.
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Very Good Illustrated purple/green boards. Small chip in top edge of rear board. Clean, no highlighting.
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