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Mail Order Selling How to Market Almost Anything by Mail

by Irving Burstiner

  • ISBN: 9780471097914
  • ISBN10: 0471097918

Mail Order Selling How to Market Almost Anything by Mail

by Irving Burstiner

  • List Price: $200.00
  • Binding: Hardcover
  • Edition: 3
  • Publisher: John Wiley & Sons Inc
  • Publish date: 07/01/1995
  • ISBN: 9780471097914
  • ISBN10: 0471097918
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Description: Mail Order Selling guides you through the ins and outs of mail order, shows you the tricks of the trade, and covers important details you might not be aware of. With this indispensable guide you'll learn all the fundamentals of launching a mail order operation, including how to draw up a detailed business plan; what sells best by mail, how to target markets, and how to market through direct mail, print ads, telemarketing, radio, and TV; how to locate the financing you need to get started; how to design and produce print advertising, including techniques for writing eye-catching headlines and ad copy that sells; how to choose the form of ownership most advantageous to you, including model legal forms and tax returns for each - material not found in competing books; how to set up your operations center and use a computer to keep your business organized and efficient; and how to stay afloat by keeping your eye on certain financial ratios - and how to perform a simple procedure that will stave off cash flow problems.
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Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: Good
Excellent customer service. Prompt Customer Service. Buy with confidence.Ships Fast. 24*7 Customer Service.
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Excellent customer service. Prompt Customer Service. Buy with confidence.Ships Fast. 24*7 Customer Service.
Seller: HPB-Red
Location: Dallas, TX
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Connecting readers with great books since 1972. Used books may not include
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Connecting readers with great books since 1972. Used books may not include
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Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: New
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
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Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Conover Books
Location: Rochelle, IL
Condition: Like New
4to-over 9¾"-12" tall. New and unread condition, very crisp and clean, almost mint! 2921 wonderfully informative pages!
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4to-over 9¾"-12" tall. New and unread condition, very crisp and clean, almost mint! 2921 wonderfully informative pages!
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