Error title
Some error text about your books and stuff.
Close

Managing Services Marketing Text and Readings

by K. Douglas Hoffman

  • ISBN: 9780030225192
  • ISBN10: 0030225191

Managing Services Marketing Text and Readings

by K. Douglas Hoffman

  • List Price: $233.95
  • Binding: Hardcover
  • Edition: 4
  • Publisher: Cengage
  • Publish date: 12/01/1998
  • ISBN: 9780030225192
  • ISBN10: 0030225191
used Add to Cart $10.70
You save: 95%
Marketplace Item
new Add to Cart $83.15
You save: 64%
Marketplace Item
Description: Part I The Basic Building Blocks. Chapter 1- The Service Revolution. Chapter 2- Understanding the Service Consumer. Chapter 3- Understanding the Service Operation. Chapter 4- Understanding the Service Worker Part II Configuring the Service Firm. Chapter 5- The Service Operations. Chapter 6- The Physical Setting. Chapter 7- The Service Employees. Chapter 8- Communications Strategy. Chapter 9- Pricing Policy. Part III Competing as a Service Firm. Chapter 10- Competing as a Service Firm: Generic Competitive Strategies. Chapter 11- Customer Satisfaction System. Chapter 12- Service Recovery. Chapter 13- The Customer Retention System. Chapter 14- Competing as a Service Firm: Service Quality.
Expand description
Seller Condition Comments Price  
Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: Good
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$10.70
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: New
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$83.15
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
please wait
Please Wait

Notify Me When Available

Enter your email address below,
and we'll contact you when your school adds course materials for
.
Enter your email address below, and we'll contact you when is back in stock (ISBN: ).