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Marketing Dermatology: in a Changing Healthcare Environment

by Hough, Cynthia A

  • ISBN: 9781890018139
  • ISBN10: 1890018139

Marketing Dermatology: in a Changing Healthcare Environment

by Hough, Cynthia A

  • List Price: $26.00
  • Binding: Spiral-bound
  • Publisher: Anadem Publishing
  • Publish date: 07/01/1997
  • ISBN: 9781890018139
  • ISBN10: 1890018139
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Description: Guide to the art of marketing dermatology practices. For practice managers and clinicians. Discusses educating patients, enhancing the dermatologist's position in the managed care system, and using educational marketing to accelerate the direction Plastic-wire spiral binding.
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