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Marketing Management

by BAGOZZI

  • ISBN: 9780023051623
  • ISBN10: 0023051620

Marketing Management

by BAGOZZI

  • List Price: $105.33
  • Edition: 98
  • Publisher: 20,PH
  • Publish date: 03/01/2002
  • ISBN: 9780023051623
  • ISBN10: 0023051620
used Add to Cart $7.80
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Description: Designed to bridge the gap between rich academic literature and the world of marketing practice.This book combines a thorough, engaging -- and readable -- scholarly approach showing how the theory works in practice, with current, detailed examples that show how marketing managers make decisions in all areas of the marketing mix. Varied pedagogy and strong supplements package support different learning styles and make even the most complex concepts come alive.
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Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: Good
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$7.80
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Ergodebooks
Location: Richmond, TX Ask seller a question
Condition: New
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$91.05
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
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