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  • ISBN: 9780029030790
  • ISBN10: 002903079X

Marketing Services: Competing Through Quality

by Berry, Leonard L. A Parasuraman, A.

  • List Price: $35.00
  • Binding: Hardcover
  • Publisher: Free Press
  • Publish date: 09/01/1991
used Add to Cart $1.67
You save: 95%
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new Add to Cart $8.16
You save: 77%
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Description: Drawing on their current research and surveys of senior executives and scholars, the authors develop a model for understanding the interrelationship between quality and marketing in services, and offer practical insight on what needs to be done to improve services marketing, and how to do it. A carefully researched and refreshingly original book accessible to both academics and executives. 10 line drawings.
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Seller Condition Comments Price  
Hippo Books
Location: Toledo, OH
Good
All pages and cover are intact. Possible slightly loose binding, minor
[...]
$1.67
Hippo Books
Location: Toledo, OH
Acceptable
Noticeably used book. Text is legible but may be soiled and have binding
[...]
$1.67
Better World Books West
Location: Mishawaka, IN
Good
Ships from Reno, NV. Former Library book. Shows some signs of wear, and may
[...]
$2.22
Hawking Books
Location: Upland, CA
Good
002903079X Meets or exceeds the good condition guidelines. Nice copy. Has a small amount of writing/highlighting. Five star seller-Buy with confidence!
$3.32
Hawking Books
Location: Upland, CA
Acceptable
002903079X Missing dust jacket. Meets the acceptable condition guidelines. Has wear. Five star seller-Buy with confidence!
$3.32
AwesomeBooksUSA
Location: Valley Cottage, NY
Very Good
This book is in very good condition. The cover may have some limited signs of
[...]
$3.33
Top Notch Books
Location: Tolar, TX
Very Good
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8vo-over 7¾"-9¾" tall. Jacket and boards have only light wear. Pages are clean, text has no markings, binding is sound.
$6.75
Add-More Books
Location: Danville, VA
Very Good
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Hard Back. 8vo-over 7¾"-9¾" tall. The hard cover and the jacket has very
[...]
$7.60
Robinson Street Books
Location: Binghamton, NY
Good
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002903079X some underlining. Free tracking USA. Quality, Value, Experience.
$7.87
MVE Inc.
Location: Hickory, NC
New
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Sewn binding. Cloth over boards. 212 p. Contains: Illustrations. Audience: General/trade.
$8.16
Shootingstar Media
Location: Carpentersville, IL
Very Good
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Very Good. 1991 hardcover/Tight binding, unmarked pages, moderate wear on the dust jacket.
$12.26
HPB-Emerald
Location: Dallas, TX
Good
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Connecting readers with great books since 1972. Used books may not include
[...]
$12.78
Robinson Street Books
Location: Binghamton, NY
Very Good
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002903079X Very good in very good edgeworn dust jacket. Later printing * Free tracking USA. Quality, Value, Experience.
$13.50
Glued To The Tube Books
Location: Minneapolis, MN
Like New
8vo-over 7¾"-9¾" tall. "Berry and Parasuraman show that inspired
[...]
$15.73
One Stop Shop Bookstore
Location: Memphis, TN
Good
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$20.48
Ad Infinitum Books
Location: Mount Vernon, NY
Very Good
212 pages. Hardcover with dustjacket. Very good condition. CUSTOMER SERVICE. (Key Words: Customer Service, Marketing, A. Parasuraman, Leonard L. Berry).
$21.21
Lyric Vibes
Location: Geneva, IL
New
002903079X New Condition *** Right Off the Shelf | Ships within 2 Business Days ~~~ Customer Service Is Our Top Priority! -Thank you for LOOKING: -)
$68.87
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